November 30, 2015

How to boost your fame factor in 30 minutes (without spending a dime)

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Want to stand out? Of course you do. When you stand out, more opportunities come your way. Clients, investors and followers come to you, rather than you having to chase them. You have more status and recognition in your industry. When it comes to standing out, there are hundreds of things you could do. From buying magazine […]

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Do you own your name on Google?

Famous in Your Field - search results

If you’re like me, you’re kind of a cyber stalker. You meet someone new; you Google their name to see what they’ve done, what connections and common touch points you might have. (No? Just me?) When it comes to your own name, do you know what other people see?  Go ahead. Google your name right […]

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The 4-1-1 on Twitter

So, you’ve joined the Twitter party. Woo hoo! You have your handle, you’ve followed a few people. You’ve sent the obligatory first tweet: “Hello Twitter people. Here’s my first tweet. Not sure what to do yet.” And you have no idea what to do next. “What do I tweet about?” “Am I supposed to talk […]

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Keep Track of the Hottest News in Your Industry

Man standing over cityscape, arms spread

You’ve heard the advice that if you want to be tops in your field, you’re supposed to keep close tabs on everything that’s happening. But, honestly, who has the time to surf the web all day, bouncing from blog to news site and back again? There’s a shortcut that you can use to be “in […]

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Easy Fame Booster: LinkedIn Company Status Updates

Famous in Your Field on LinkedIn: Company Status Updates

Have you ever noticed how some celebrities seem to blast from virtual obscurity straight to media darling overnight? Suddenly that celeb’s mug is on all the magazine covers you scan in line at the grocery store, he or she’s a guest on every morning talk show and they’re in two of the top grossing movies […]

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How to Create Instant Credibility on Your Website

Grab attention in 9 seconds with an As Seen In box

When someone lands on your website to check out your business and services, how much time do you have to grab their attention and position yourself as the “go to” expert in your field? Not much, you say. How about 9 seconds? Scary, right? At the Content Marketing World conference, the uber-smart Sally Hogshead (yes […]

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3 tips to get more clients without working more

Famous in your field tip: avoid these 3 mistakes to get more clients

Need more clients? Here’s a hot tip: stop shopping in your own backyard. A big mistake that many self-employed professionals make is that they spend most or all of their networking time with their colleagues and peers. Coaches sit on the boards of coaching organizations, consultants attend conferences and give presentations to their fellow consultants. […]

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Are You Making this Huge Linkedin Mistake?

Woo hoo! Congratulations! You’ve got a profile on Linkedin! But wait, something’s missing… Would you believe that some professionals don’t put their picture on their Linkedin profile? Yep, it’s sad but true. Someone goes to the trouble of creating a Linkedin account, enters their professional information and then stops short. No profile picture. (And too […]

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Get Media Coverage, the Web 2.0 Way

Wondering how other people in your field get quoted in the media? Tired of seeing names that aren’t yours being featured as “experts” in your industry? Dying for the opportunity to share your best tips and advice with people who could use it? You’re in luck. There’s a fabulous free resource that connects experts like […]

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Niches: The Magic of Thinking Small

Last week I met a business coach at a networking event. As we started chatting, I immediately called up my mental rolodex, ready to start the search for a good match. “What’s your specialty? Do you coach businesses or individuals?” I asked. Him: “I coach everyone.” Me: “Really? Any type of business? You don’t have […]

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