LinkedIn: 3 quick steps to grab eyeballs with your profile
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LinkedIn adds visuals!
Is it just me, or does is feel like LinkedIn is rolling out new features daily? Or, are you actually thinking, “Linkedwha?”
C’mon, if you’re a business owner or professional who wants to build your fame factor, you’ve got to give your LinkedIn profile a little love now and then.
As THE professional network (200 million active users and climbing), LinkedIn is only going to become an increasingly powerful tool for your fame campaign.
Here’s the latest way to pump up your profile: add visuals!
That’s right, inspired by the runaway success of Pinterest and Instagram, LinkedIn is getting more visual, too. You can now add photos, videos and presentations to your profile.
This feature is available for profiles in English-speaking countries and it’s supa easy to put it into action.
1. Visual idea starters
Stumped for what to add? Here are a few suggestions:
- Articles you’ve published
- Images of your irresistible free offer
- Presentations you’ve given
- Videos you’ve recorded
- Pictures of you, speaking at events
- Screenshots of you being mentioned in the media
- Images of events (where you’ve spoken)
- Tips sheets
I added a few cover images from magazine profiles I’ve written, and a couple videos from YouTube in another section.
Famous in Your Field tip: jazz up your LinkedIn profile with images, video & presentations.
2. You can add visuals to your Summary, Experience and Education sections of your profile.
Click on the <Profile> menu, then <Edit Profile>.
In the upper right corner of each of these sections, you’ll see a small square with a plus sign. Click on that and follow the prompts to upload an image or presentation or add a link.
3. Add a description for your image, video or presentation.
Here, you can also include your website url or a link to download the item you’ve got on display. These aren’t clickable links, so consider including a strong call to action.
Visitors to your profile can ‘Like’ or comment on your item, just like on Facebook.
Your Fame Boosting Assignment:
This week, scoot over to LinkedIn and add a few visuals to your profile. Let the LinkedIn world get a bigger taste of your brilliance!
Thank you for the tips listed above. I truly never thought of LinkedIn in a visual way. Will need to really think about jazzing up my profile there.
Lori, all good suggestions. One additional suggestion I would add is be sure you stay on brand. Your LinkedIn profile will often be the first place someone will go to vet you and your business – expand your reach with visuals that support your brilliance. You will be amazed at the power and the results.
I should be excited about this right? I’ve only dipped my toe into the linkedin world ~ I think pictures might get me there!!
Well, who knew? How fun is this. I can’t wait to add some videos and images to my profile. Thank you!
I have a profile on LinkedIn, but I’ve never really been sure what to do with it and don’t do a good job of going in there or updating anything. Thanks for the ideas!
LinkedIn: 3 quick steps to grab eyeballs with your profile
Inspired by the runaway success of Pinterest and Instagram, LinkedIn is getting more visual, too. You can now add photos, videos and presentations. Here are some starters to pump up your LinkedIn profile.