Welcome to Famous in Your Field! Here’s your free weekly tip to boost your fame factor. (Be sure to sign up in the box on the right to get on the VIP list for free tips and training, delivered straight to your inbox.)

Famous in your field tip: use Google Hangouts to give webinars for free

Famous in your field tip: use Google Hangouts to give webinars for free

You’ve wanted to give a webinar. Or a series. Or a live web show. Something to get your message OUT THERE.

But signing up for GoToWebinar or WebEx feels like Vegas on your first date. It’s a bigger commitment than you’re willing to make.

I’ve got fantastic news for you – you can give webinars or live video presentations a test run without Elvis escorting you to the altar.

Best of all, this method is 100% fuh-reeee!

I know what you’re thinking, “Just what is this magical method? And will I be able to use it even if I can’t rebuild my own motherboard?”

You betcha. It’s about using Google’s free video/chat/screen sharing tool, Google Hangouts.

Not familiar with Google Hangouts yet? Get it on that train, friends. It’s a sweet, sweet ride.

With Google Hangouts, you and nine other people can hold  a video conference meeting. Hangouts works on computers, Android and Apple devices. I often use Hangouts to hold meetings with my team or with other biz owners when we’re collaborating.

Not only can you hold a video conference meeting (with you and nine other peeps), you can also broadcast your video to an unlimited number of viewers. Best of all, your viewers don’t have to have any special software to watch.

Here’s how to use Google Hangouts to deliver your advice and information for free:

As the webinar leader or presenter, you will need a Google + profile to use Google Hangouts.

(Don’t have a Google + profile yet? Here’s a good step-by-step guide to creating one.)

How to start broadcasting using Google Hangouts

Here are Google’s official instructions from it’s Get started with Hangouts page, with a few modifications from me.

To start broadcasting:

  1. Visit plus.google.com/hangouts
  2. Click Start a Hangout On Air.
  3. Give your broadcast a name and invite the people you want to join. [You have to invite someone, so try a friend or colleague who’ll be interested in your topic.]
  4. Click Start Hangout On Air.
  5. Once  you’re ready to go live, click Start broadcast at the top of the screen.

Once you click Start broadcast, you’re officially “On Air” and the public will be able to watch your live broadcast.

On the left side of the screen, there’s a button to share your screen if you’ve got a slide show presentation.

Or, you can just talk to the camera!

You could use Google Hangouts on Air for interviews, Q & A sessions, conferences, webinars, demonstrations, live readings, concerts…

But what about my legions of fans who want to experience my content and aren’t on Google +? How do they watch me?

Here’s where you can get a little fancy and make your Google Hangout On Air available to anyone you invite.

Instead of sending your audience to the Google Hangouts On Air page or your YouTube channel to watch the broadcast, you can grab the YouTube code and embed it on a private page or blog post on your own website.

Then, send the page link to everyone you’re inviting to watch. Post it on social media. Hire skywriters. Send carrier pigeons.

Your fame boosting assignment:

This week, give Google Hangouts a whirl. Hangout with a friend, a colleague or your grandma. Once you’ve run through the basics, pick a date and start promoting your official premier broadcast event. Your fans are waiting.


  1. Donna Cravotta on October 28, 2013 at 9:43 am

    Great resource and FREE too gotta love it. Thanks for yet another wonderful solution Lori!

  2. Lisa Parker | Chief Manifestor on October 28, 2013 at 9:52 am

    Thanks for answering a question that was on my list of “must work out how” this week!
    Very helpful, as always. Thank you

  3. Kelley Grimes on October 29, 2013 at 1:01 am

    Lori I am so inspired! I am going to try it this week and am very grateful for your step by step guidance. I especially like your idea of trying it out with a friend to get comfortable and then setting a date to broadcast my event! Thank you so much!

    • Lori on December 4, 2013 at 8:26 pm

      Let us know how it went, Kelley.

  4. Susannah on October 29, 2013 at 1:23 am

    Holy cow – GREAT info! Thanks so much. I’ll be trying this stuff soon!

  5. Barbara on October 29, 2013 at 7:40 am

    I’ve just been venturing into the world of giving webinars, but haven’t tried Google Hangouts yet. On my list now – thanks for making it easy!

  6. Kelly on October 29, 2013 at 7:21 pm

    Holy guacamole Lori! You are totally the fame factor! I had heard of it and turned a blind eye because I just pt did not want to be caught up in another online tool, but this is fantastic! I guess you can record it too and save a MP3 type link?

    • Lori on December 4, 2013 at 8:26 pm

      Fantastic question, Kelly! Yes, your Google Hangouts on Air are automatically recorded on YouTube. They’re private until you choose to make them public.

  7. laura on October 30, 2013 at 11:20 am

    LORI!!!!!!!! Have I told you how much I love you ~ i’ve been NOT wanting to do google hangouts for so many reasons but mostly because I didn’t know how to get around the creating the group and inviting them. But grabbing the code and sending ONE invite to everyone with it embedded…….THAT is priceless!

  8. Lilia Lee on October 31, 2013 at 1:57 pm

    Great information. I never know Google has that capability. I always used WebEx, although I’ve been looking for alternatives to use. Will need to check it out.

  9. Emily on November 1, 2013 at 3:13 pm

    Cool – thanks, Lori! I’ve wanted to play with Google Hangouts, but wasn’t sure where to start. Amazing how the smallest little things keep us from starting sometimes, huh? Thank you!

    • Lori on December 4, 2013 at 8:23 pm

      Happens to me, too, Emily. Knowledge is power.

  10. Tricia on November 1, 2013 at 11:26 pm

    Wow! This is pretty fancy stuff! I will have to give this a shot. Thank you so much for all the details…very cool!

  11. Cindy on November 3, 2013 at 7:12 am

    Lori – thanks for reminding the work about Google Hangouts, it is a great tool for webinars and quick connections like mastermind groups, too.

  12. BizSugar.com on February 9, 2014 at 5:17 pm

    Cool tool alert: how to give webinars at no cost…

    You’ve wanted to give a webinar. Or a series. Or a live web show. Something to get your message OUT THERE. But signing up for GoToWebinar or WebEx feels like Vegas on your first date. It’s a bigger commitment than you’re willing to make. I’ve got fanta…

Leave a Comment