Posts Tagged ‘professional services marketing’
3 tips to get more clients without working more
Need more clients? Here’s a hot tip: stop shopping in your own backyard. A big mistake that many self-employed professionals make is that they spend most or all of their networking time with their colleagues and peers. Coaches sit on the boards of coaching organizations, consultants attend conferences and give presentations to their fellow consultants.…Read More
Are You Making this Huge Linkedin Mistake?
Woo hoo! Congratulations! You’ve got a profile on Linkedin! But wait, something’s missing… Would you believe that some professionals don’t put their picture on their Linkedin profile? Yep, it’s sad but true. Someone goes to the trouble of creating a Linkedin account, enters their professional information and then stops short. No profile picture. (And too…Read More
Niches: The Magic of Thinking Small
Last week I met a business coach at a networking event. As we started chatting, I immediately called up my mental rolodex, ready to start the search for a good match. “What’s your specialty? Do you coach businesses or individuals?” I asked. Him: “I coach everyone.” Me: “Really? Any type of business? You don’t have…Read More