Welcome to Famous in Your Field! Here’s your free weekly tip to boost your fame factor. With the new year so close you can already hear the noisemakers,I wanted to share a quick tip that you can use when you’re planning your 2012 marketing. (You do have a 2012 marketing plan, right? With a budget…

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Have you ever sent out press releases announcing a new development in your business and then had reporters blowing up your phone, dying to interview you? No? Don’t worry. You are not alone. Unless your company is Apple or Google, the press just doesn’t care much about your latest client acquisition or personnel change. So…

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When you’re busy becoming famous in your field, you should use all the shortcuts you can find. Why spend hours creating blog posts, videos, podcasts and newsletter content that languishes, alone and ignored? It’s a beast to get your message to the masses if you don’t have the speaking gigs lined up. And getting the attention of someone…

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